Young Stunnas: Are They the Next Generation's Fashion Icons?

Yllan Micaeli Santiago
By Yllan Micaeli Santiago Graphics by Von Bryan Alcantara June 14, 2026 at 12:00 AM

At exactly 4:39 pm, just as the sun hits that golden, slightly unforgiving Metro Manila glow, a group of students steps out onto Katipunan Avenue. They catch your eye immediately—not because they’re loud, but because their presence feels loud.

In today’s Philippine youth culture, fashion is no longer defined as looking good—it is about being seen, being remembered, and being true to yourself. One uprising trend that perfectly captures the scenario is the rise of “Young Stunnas.”

From university corridors in Diliman to late-night cafès throughout Metro Manila, young stunna fashion is almost literally everywhere. While some praise it for a creative way of expressing individuality, others label it as “baduy” and dismiss it for trying too hard.

The term “Young stunna” refers to a young, confident person who stands out, often characterized by stylish, high-fashion, or flashy “swag”. This was popularized by TikTok, and in some localities, particularly in the Philippines, individuals who act with immense confidence appear successful or “cool” at a young age.

Welcome to the era of the young stunnas—Gen Z (Possibly Gen Alpha in the future)’s most unapologetic style disruptors. But here’s the real question: are they shaping the future of fashion, or just chasing a fleeting aesthetic?

The Anatomy of Young Stunna

Being a young stunna isn’t about having the most expensive outfit in the room—it’s more about mixing and matching clothes to express yourself, making it look like it only belongs to you.

Young stunna wears a combination of oversized hoodies or varsity jackets paired with baggy pants, together with chunky sneakers, and rings, chains, and shades that scream “I thought about this… but didn’t.”

It’s a blend of contradictions—effortless yet intentional, bold yet controlled.

But let’s be honest: Not everyone can pull off this unique combination that looks like it came from three different timelines and make it work.

More Than Just a Trend

What sets young stunnas apart is that they’re not trying to fit into the traditional idea of “fashion icons.”

They’re redefining it.

Unlike past generations who looked up to celebrities and designers, today’s youth look at each other. Your classmate, your mutual, that random person whose outfit you saved at 2AM—they’re the new reference points.

Influence is no longer top-down. It’s everywhere.

And in that sense, young stunnas are already icons—not because they’re perfect, but because they’re visible, real, and evolving.

Are They the Next Fashion Icons?

The answer isn’t a clean yes or no.

They’re not icons in the traditional sense. They’re something more fluid, more unpredictable.

They’re icons in progress.

Because being a young stunna isn’t about getting it right every time. It’s about taking risks, missing sometimes, and still showing up like you own the space.

And maybe that’s what makes them powerful.

Fashion in this generation isn’t about perfection—it’s about presence.

Young stunnas may not always land the look, but they’re changing the conversation. They’re proving that style doesn’t have to be quiet to be meaningful, and it doesn’t have to be perfect to be iconic.

So the next time you see someone walking like the world is watching—maybe it is.

And maybe, just maybe, they’re not overdressed.

They’re just ahead.

ABOUT THE WRITER

Yllan Micaeli Santiago

Yllan Micaeli Santiago

Features & Lifestyle Writer

Yllan has been a campus journalist for nearly four years, specializing in science and technology writing for her school publication, The Little Gazette. Beyond campus journalism, she maintains an excellent academic record, particularly in English, and graduated as the class valedictorian. Additionally, Yllan enjoys exploring various forms of creative writing, with a focus on fiction and feature storytelling. She is also a volunteer for the Developmental Communications and Literary Department here at JourKnows.

Community Discussion